Procesos de comunicación en crisis, en la Dirección Zonal 6/ Dirección Distrital 01D01 Cuenca Norte del Ministerio de Educación

Abstract

The purpose of this academic paper is to conduct an analysis of the Zonal Directorate 6/District Directorate 01D01 North Basin of the Ministry of Education in order to see the crisis management process of this organization. The methodology used to approach this analysis consisted of on-site observation, interviews to the organization's directors and finally surveys to the collaborators; finding that the entity does not have internal processes for the management, nor tools for a crisis. However, the lack of a crisis manual, the lack of knowledge of the collaborators about their roles and the process, among other important aspects, represents a problem that creates the need to structure a crisis manual, which for various factors has not yet been elaborated.