Diseño de dos rutas turísticas para la parroquia rural San Pedro de Quingeo del cantón Cuenca

Abstract

The intervention project "Design of two tourist routes for the rural parish of San Pedro de Quingeo in the canton of Cuenca" aims to identify the background of the historic center of Quingeo, analyze the inventory of heritage assets in the sector and propose two tourist routes that promote the interpretation of cultural heritage in the area, seeking in this way to revalue the cultural heritage of the parish, declared Cultural Heritage of the Nation, through tourism. Thus, as a first part, a general conceptualization of the current situation of the parish is carried out; its geographical delimitation, political and social organization, economic status and development of tourism in the area. Next, in order to determine the tourist potential of the parish, an analysis of the probable tourist demand is carried out through the development of surveys to different tourist actors inside and outside the study area. Thirdly, and with the information obtained from the surveys, the layout of the two proposed tourist routes is carried out; activities, attractions to visit, rural actors involved, logos, slogans and advertising material are defined. Finally, the two proposed tourist routes are operated and validated with the support of tourist actors with different approaches, evaluation instruments are carried out that reflect the level of satisfaction of the participants. Keywords: Tourism, Tourist routes, Quingeo, Heritage.