Diseño de un libro ilustrado de la flora del páramo del Azuay

Abstract

This project is about the editorial design and illustration of the book “Alternativa Una Mirada al páramo” It began with the idea of creating a reflection on the population about the richness of nature. It was developed based on the methodology of design from Ambrose and Harris. In addition, the methods from Zapaterra. To begin was needed previous research about the topic of the book. At first chapter we used some design tools like User tabs, Mood board, Brief, and others. At the second chapter, we did the illustration for the content of the book. Finally fo the third chapter we made the diagramming to obtain the final prototype of an editorial design product.