Propuesta de un sistema de control estratégico basado en la metodología del Balanced Scorecard, aplicado a la Empresa Minera "Golden Mining" en el cantón Ponce Enríquez

Abstract

The main problem that the Mining Company "Golden Mining" has is a poor strategic management, which is why the present work has an objective to propose a strategic control system based on management methodology "Balanced Scorecard (BSC)", enabling it appropriate management in an efficient and effective handling of resources to help their managers in making correct decisions and help guiding them to the fulfillment of goals and objectives.

For the achievement, it was proceeded to conduct an analysis of the environment utilizing analysis models such as "PEST" and the model of "Porter's five forces", concluding with a "FODA" analysis, in addition it was also proceeded to conduct a restructuring of the vision and mission.

Then it was conducted with managers to raise the strategic objectives that aim at the growth and productivity of the company, its' FCE, construction of indicators and initiatives.

From the completion of this work, it was observed that the failure of the company lies mainly in inadequate planning and lack of a management tool to help on visualizing its' goals and measuring out its' compliance through indicators which is the main purpose of "BSC."